Minimalist Branding
Slice – Pizza Restaurant/Delivery
Slice has pizza-making mastered to a science using fresh,
organic and all-natural ingredients that makes for the ‘perfect food.’
Transforming New York’s pizza eating experience
into not only a healthy one but an international one,
Slice pizzas are inspired by flavors from around the world.
This new ‘healthy-junk food’ brand uses a geometric brandmark
representing their triangular pizza slices.
The simple and clean logo speaks to Slice’s pioneering
pizza-making philosophy that takes the pizza eating experience
to a new level of refinement.
by Lynn Esther


